OpenAI says ad placement will be separated from answers to protect trust: Fidji Simo wrote that preserving what makes ChatGPT valuable requires trust that responses are driven by what is objectively useful and not by advertising, and OpenAI says ads will appear in clearly labeled boxes below answers and will not influence responses.

OpenAI says it will limit ad targeting and advertiser visibility: OpenAI says it will not sell user data or expose conversations to advertisers, and an OpenAI spokesperson said advertisers will see only aggregate ad performance metrics such as impressions and clicks.

OpenAI says ads will be restricted for sensitive topics and minors: OpenAI says ads should never appear in conversations on sensitive or regulated topics like health, mental health, or politics, and it says it will not serve ads to users it believes are under 18, including via an age-prediction model it plans to roll out soon.