In a significant development for Dubai's commercial real estate market, Danube Group has announced the complete sale of their premium commercial tower named SHAHRUKHZ by Danube, carrying the name of Bollywood superstar Shah Rukh Khan. The one million square feet project is sited on the iconic Sheikh Zayed Road and has generated revenue bookings exceeding Rs 5,000 crore, well above the initial project cost of Rs 3,500 crore. The tower focuses mainly on Grade A office space, a category in high demand given Dubai's market needs and the influx of multinational companies seeking presence in the emirate. This landmark project, scheduled for completion by 2029, was publicly launched in Mumbai with Shah Rukh Khan present, and the sale event in Dubai attracted around 7,000 attendees including real estate brokers and the actor himself. Danube Properties, a leading real estate developer in Dubai since 2014, indicated this success might pave the way for additional towers carrying Shah Rukh Khan's name. The project financing is being managed through internal accruals and customer advances. The optimistic demand outlook for Dubai's residential and commercial market underpins the group's forecast of property sales worth Rs 22,000 crore for the calendar year, with a significant Indian buyer base.