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TechCrunch
TechCrunch
1M ago 30 views

Oura launches Ring 4 Ceramic collection, new charging case, and a 'health panel' feature

Oura introduces its Ring 4 Ceramic collection, featuring a new charging case and Health Panels for bloodwork scheduling via the app.
Oura launches Ring 4 Ceramic collection, new charging case, and a 'health panel' feature
A What happened
Oura has launched the Ring 4 Ceramic collection, marking its first smart rings without metallic finishes. Made from zirconia ceramic, these rings are designed for durability and comfort, available in four colors and priced at $499. The collection includes a new charging case that can store up to five full charges and costs $99. Additionally, Oura introduced Health Panels, enabling users to schedule blood tests at Quest Diagnostics labs through the app for $99. This feature aims to provide comprehensive health insights by tracking 50 biomarkers alongside daily activity data. Users can receive personalized interpretations of their health metrics, enhancing their understanding of lifestyle impacts on health.

Key insights

  • 1

    Durable Material

    The rings are made from zirconia ceramic for enhanced durability.

  • 2

    Health Panels Feature

    Users can schedule blood tests directly through the Oura app.

  • 3

    Charging Case

    The new case can store multiple charges and offers secure storage.

  • 4

    Color Options

    The collection features four vibrant colors for personal expression.

  • 5

    Affordable Health Insights

    Health Panels provide comprehensive health data at a lower cost.

Takeaways

Oura's new offerings aim to enhance user experience and health monitoring capabilities.