Novo Nordisk India partners with Healthify to launch AI-enabled patient support programme

Economic Times
Economic Times
1w ago • 13 views
Novo Nordisk India has partnered with Healthify to introduce an AI-enabled program for obesity patients, enhancing treatment and patient experience.
Novo Nordisk India partners with Healthify to launch AI-enabled patient support programme
A What happened
Novo Nordisk India has announced a partnership with Healthify to create an AI-enabled patient support program specifically for individuals living with obesity. This program aims to enhance patient experience and treatment results by offering structured, AI-assisted lifestyle guidance. The AI assistant will help users monitor their nutrition during various stages of their treatment journey. Healthify's co-founder, Tushar Vashisht, emphasized the importance of structured lifestyle support alongside GLP-1 therapy for effective obesity care. The initiative seeks to provide patients with the necessary tools and coaching to foster healthier long-term habits. Vikrant Shrotriya, Managing Director of Novo Nordisk India, highlighted that combining medication with comprehensive patient guidance is crucial for sustained obesity care, marking this program as a significant step toward improving patient outcomes.

Key insights

  • 1

    AI in Healthcare: The program utilizes AI to enhance patient support.

  • 2

    Focus on Obesity Care: Aimed at improving treatment for obesity patients.

  • 3

    Partnership Benefits: Collaboration enhances access to obesity care.

Takeaways

The partnership between Novo Nordisk India and Healthify represents a significant advancement in obesity treatment, leveraging AI to improve patient support and outcomes.

Topics

Technology & Innovation AI & ML Health & Medicine Public Health