Marissa Mayer Is Dissolving Her Sunshine Startup Lab

Wired
Wired
3M ago
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Sunshine, the AI startup founded by Marissa Mayer, is shutting down and selling its assets to a new company, Dazzle, which Mayer has incorporated.
Marissa Mayer Is Dissolving Her Sunshine Startup Lab
A What happened
Sunshine, the consumer AI startup founded by Marissa Mayer in 2018, is shutting down and selling its assets to a new company called Dazzle, which Mayer has incorporated. In an email to shareholders, Mayer announced that 99% of them have agreed to the sale, which is intended to pave the way for a new AI personal assistant. The decision comes after a series of challenges faced by Sunshine, including privacy concerns related to its products. The startup's employees are expected to transition to Dazzle, which aims to build on the momentum of Sunshine's initial offerings. Mayer, who has a notable background in tech, including her tenure at Yahoo and Google, expressed pride in the team's accomplishments and optimism for future opportunities.

Key insights

  • 1

    Mayer's Transition to Dazzle: Marissa Mayer is moving from Sunshine to a new venture, Dazzle.

  • 2

    Shareholder Approval: 99% of Sunshine's shareholders have agreed to the asset sale.

  • 3

    Employee Transition: Sunshine's employees are expected to find new roles at Dazzle.

Takeaways

The closure of Sunshine marks a significant shift for Marissa Mayer as she pivots to new opportunities in AI.

Topics

Technology & Innovation Artificial Intelligence