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What happened
The regional cinema film 'Kalki 2898 AD', featuring Prabhas, has garnered over Rs 600 crore at the box office in just three weeks. The movie continues to perform strongly as it enters its fourth weekend.
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Key insights
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Strong Box Office Performance: 'Kalki 2898 AD' has managed to cross the Rs 600 crore mark within just three weeks, indicating its massive popularity and the strong pull of its lead actor, Prabhas.
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Sci-Fi Genre Appeal: The movie's unique sci-fi storyline has captivated audiences, contributing to its impressive box office numbers.
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Sustained Popularity: Despite being in its third week, 'Kalki 2898 AD' continues to draw crowds, showcasing its sustained popularity as it enters the fourth weekend.