The festive season in India has led to a notable increase in insurance policy bookings, with payments rising 14% week-on-week and 35% year-on-year, according to an analysis by Policybazaar. This growth coincides with the implementation of a 0% GST reform and heightened consumer spending during the Navratri-Diwali period. UPI emerged as the dominant payment method, while credit cards also saw a resurgence, particularly for higher-value policies. Monthly premium plans gained traction, reflecting a shift in consumer behavior towards integrating insurance into festive planning. The analysis highlights that consumers are now more deliberate in their payment choices, opting for methods that offer convenience and rewards. The increase in insurance payments is particularly strong in the motor and two-wheeler segments, where speed and convenience are crucial.