FTC · USA ·

FTC sets 19 May compliance deadline for Take It Down Act removals

Covered platforms must run 48-hour NCII takedown workflows by 19 May

Change
The FTC told covered online platforms to comply with the Take It Down Act by 19 May 2026, including clear notice of the removal process and 48-hour removal of valid nonconsensual intimate image requests and identical copies.
Why it matters
The deadline turns NCII removal into a time-bound platform-compliance workflow. Covered platforms must provide clear and conspicuous notice, process valid requests, remove the reported content and remove identical copies within 48 hours. The FTC says it is ready to monitor compliance, investigate violations and enforce the Act after the deadline.
Implications
  • Online platform compliance leads must have a Take It Down Act removal process in place by 19 May 2026 — non-compliance exposes covered platforms to FTC investigation and enforcement.
  • Trust and safety operations teams must remove valid NCII requests and identical copies within 48 hours — the takedown clock applies after receipt of a valid request.
  • Product and moderation workflow owners at covered platforms must make the removal process clearly and conspicuously visible — hidden or unclear notice fails the stated process requirement.
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