REGULATORY · INDIA
India pauses news TV TRP publication
Change
On March 6, India’s Ministry of Information and Broadcasting directed BARC to immediately withhold reporting TRPs for news TV channels for four weeks or until further directions, whichever is earlier.
Why it matters
An order dated March 6 directs BARC to immediately withhold reporting of Television Rating Points (TRPs) for news TV channels. The withholding applies for four weeks or until further directions, whichever is earlier. The direction cites Clause 24.2 of the 2014 Policy Guidelines for Television Rating Agencies in India requiring rating agencies to comply with ministry orders, regulations, or directions. BARC is asked to suspend publication of weekly TRP data for news television channels for the specified period.
Implications
- • Weekly TRP data for news TV channels will not be published for the specified period.
- • BARC is required to comply with the ministry’s direction under Clause 24.2 of the 2014 policy guidelines.
Who is affected
- • Television rating agencies
- • News television channels
- • Broadcast audience measurement and analytics functions
Source
Topics
World & Politics Policy & Regulation Law & Public Safety Regulatory Actions