REGULATORY · COMPETITIVE · USA

The words you can't say on the internet

BBC 21 Nov 2025 · 12:35 AM
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Users on social media are increasingly using coded language to bypass perceived censorship by algorithms. This trend, known as algospeak, reflects concerns over content suppression.
The words you can't say on the internet
Why it matters
The rise of 'algospeak' reflects a growing concern among social media users about censorship by algorithms. Many creators have adopted coded language to discuss sensitive topics, believing that using certain words could lead to their content being suppressed or removed. For instance, terms like 'unalived' for 'killed' and 'the Island Man' for Jeffrey Epstein have emerged as ways to navigate these perceived restrictions. Despite social media companies denying the existence of banned words, users report inconsistencies in content moderation, leading to a culture of self-censorship. This trend not only affects individual creators but also shapes public discourse, as important topics may be obscured or misrepresented. The ambiguity surrounding moderation policies contributes to a lack of trust in these platforms, prompting users to adapt their language in an effort to maintain visibility and engagement.
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