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Vogue India
Vogue India
1y ago 256 views

The Allure of Unaffordable Real Estate on Instagram

The article explores the trend of people browsing high-end real estate listings on Instagram, often beyond their financial reach. It delves into the reasons behind this fascination, including the aesthetic pleasure of viewing luxurious properties and the influence of social media on lifestyle aspirations.
The Allure of Unaffordable Real Estate on Instagram
A What happened
The article explores the trend of people browsing high-end real estate listings on Instagram, often beyond their financial reach. It delves into the reasons behind this fascination, including the aesthetic pleasure of viewing luxurious properties and the influence of social media on lifestyle aspirations.
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Key insights

  • 1

    Social Media's Role in Shaping Aspirations

    Instagram and similar platforms have become central to how individuals form lifestyle aspirations. The constant exposure to luxury real estate feeds into a dream-like vision of success and aspiration that is heavily influenced by visual aesthetics.

  • 2

    Psychological Impact of Viewing Unaffordable Luxuries

    Viewing properties that are out of financial reach can have a dual psychological impact. While it can inspire and motivate some to strive for greater success, it can also lead to feelings of inadequacy or dissatisfaction with one's current living situation.