India's KFC, Pizza Hut operator Devyani hails historic GST move, sees minimal impact

Economic Times
Economic Times
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Devyani International, operator of KFC and Pizza Hut in India, welcomed the new GST reforms, viewing them as a significant policy change. This matters as it aims to enhance consumer benefits and stimulate retail sector growth.
India's KFC, Pizza Hut operator Devyani hails historic GST move, sees minimal impact
A What happened
Devyani International Limited, the franchisee for KFC and Pizza Hut in India, has lauded the recent GST reforms, describing them as a pivotal policy development for both consumers and the retail sector. The company reported that the impact of the new GST structure on its quick-service restaurant (QSR) category has been minimal, with benefits from reduced input costs already being transferred to consumers. The Non-Executive Chairman, Ravi Jaipuria, noted that the transition to GST 2.0, which simplifies the tax framework to a two-tier system, is a promising step towards enhancing consumption in India. Despite facing challenges such as a decline in same-store sales growth for KFC and Pizza Hut, the company remains optimistic about its future, especially following its recent acquisitions aimed at expanding its brand portfolio.
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Key insights

  • 1

    GST 2.0 Implementation

    The new GST framework aims to simplify tax processes for businesses.

  • 2

    Consumer Benefits

    Devyani has passed cost savings to consumers, enhancing affordability.

  • 3

    QSR Sector Stability

    Minimal impact on the QSR sector indicates resilience amid reforms.

Takeaways

Devyani International's positive outlook on the GST reforms reflects confidence in the retail sector's ability to adapt and thrive, potentially leading to increased consumer spending and growth in the quick-service restaurant market.

Topics

Food Economy