India notifies TRP-2026 and mandates larger sample and stricter audits
Change
India cut the net‑worth requirement for TV rating agencies from ₹20 crore to ₹5 crore, required agencies to scale to 80,000 metered homes within 18 months (six months for existing agencies), and imposed quarterly internal audits plus annual independent external audits.
Why it matters
Agencies are required to collect technology‑neutral viewing across all TV screens in metered homes and to publish anonymised methodology and datasets on their websites, preventing selective or opaque reporting. They must comply with the Digital Personal Data Protection Act, 2023 (DPDP Act) — India's law governing personal data — and maintain a nodal officer to resolve complaints within 10 days, with graded penalties up to cancellation for repeat non‑compliance.
Implications
- — Existing TV rating agencies' operations teams must install and activate additional metered homes to reach 80,000 within six months or face temporary suspension of ratings and possible cancellation of registration.
- — Companies seeking registration as TV rating agencies must demonstrate a net‑worth of at least ₹5 crore at application or their registration will be refused.
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